/* Scoped styles for the TMMB Agency UI kit prototype */
*{margin:0;padding:0;box-sizing:border-box}
html,body{background:#0a0a0a;color:#fff;font-family:'Inter',-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,sans-serif;line-height:1.6;-webkit-font-smoothing:antialiased;overflow-x:hidden}
a{color:inherit;text-decoration:none}
button{font-family:inherit;cursor:pointer;border:0;background:none;color:inherit}
img{display:block;max-width:100%}

/* Wordmark */
.tmmb-word{font-family:'Arial Black',Arial,sans-serif;font-weight:900;font-style:italic;color:#ff3742;letter-spacing:-.005em;display:inline-block}

/* Container */
.container{max-width:1400px;margin:0 auto;padding:0 2rem}

/* Buttons */
.btn{display:inline-flex;align-items:center;gap:.5rem;font-weight:600;cursor:pointer;transition:all .3s ease;border-radius:30px;padding:1rem 2rem;font-size:1rem;text-decoration:none}
.btn-primary{background:linear-gradient(135deg,#ff3742,#ff4d56);color:#fff}
.btn-primary:hover{transform:translateY(-3px);box-shadow:0 15px 40px rgba(255,71,87,.4)}
.btn-secondary{background:transparent;border:1px solid rgba(255,255,255,.12);color:#fff;backdrop-filter:blur(10px)}
.btn-secondary:hover{background:rgba(255,255,255,.04);border-color:#ff3742;transform:translateY(-2px)}
.btn-nav{padding:.75rem 1.5rem;border-radius:25px;font-size:.9rem;background:linear-gradient(135deg,#ff3742,#ff4d56);color:#fff;font-weight:600;white-space:nowrap}
.btn-nav:hover{transform:translateY(-2px);box-shadow:0 10px 30px rgba(255,71,87,.3)}

/* Card */
.card{background:rgba(255,255,255,.03);border:1px solid rgba(255,255,255,.08);border-radius:20px;backdrop-filter:blur(10px);transition:all .3s ease}
.card:hover{transform:translateY(-5px);border-color:#ff3742;background:rgba(255,255,255,.05)}

/* Eyebrow */
.eyebrow{display:inline-block;background:rgba(255,255,255,.03);border:1px solid rgba(255,255,255,.08);padding:.5rem 1rem;border-radius:20px;font-size:.85rem;font-weight:500;color:#ff3742;backdrop-filter:blur(10px)}

/* Utilities */
.text-muted{color:rgba(255,255,255,.5)}
.text-secondary{color:rgba(255,255,255,.7)}
.text-red{color:#ff3742}
.gradient-text{background:linear-gradient(135deg,#fff,#ff3742);-webkit-background-clip:text;background-clip:text;-webkit-text-fill-color:transparent}

/* Nav */
.nav{position:sticky;top:0;width:100%;padding:1.5rem 2rem;background:rgba(10,10,10,.8);backdrop-filter:blur(20px);border-bottom:1px solid rgba(255,255,255,.08);z-index:100;transition:all .3s ease}
.nav.scrolled{background:rgba(10,10,10,.95);padding:1rem 2rem}
.nav-row{display:flex;justify-content:space-between;align-items:center;max-width:1400px;margin:0 auto}
.nav-logo{font-size:1.5rem;font-weight:800;letter-spacing:-.02em;white-space:nowrap}
.nav-links{display:flex;gap:2.5rem;list-style:none}
.nav-links a{color:rgba(255,255,255,.7);font-weight:500;font-size:.95rem;position:relative;transition:color .3s}
.nav-links a:hover,.nav-links a.active{color:#fff}
.nav-links a.active::after{content:'';position:absolute;bottom:-6px;left:0;width:100%;height:2px;background:#ff3742;border-radius:2px}

/* Section */
.section{padding:6rem 2rem}
.section-header{text-align:center;max-width:720px;margin:0 auto 3rem}
.section-title{font-size:clamp(2rem,5vw,3.25rem);font-weight:800;letter-spacing:-.02em;line-height:1.15;margin:1rem 0}
.section-desc{color:rgba(255,255,255,.7);font-size:1.1rem;line-height:1.6}

/* ================ Hero — editorial redesign ================ */
.hero{position:relative;padding:32px 2rem 120px;background:#0a0a0a;overflow:hidden;border-bottom:1px solid rgba(255,255,255,.08)}
.hero[data-audience="creators"]{padding-bottom:144px}
.hero-grid-bg{position:absolute;inset:0;background-image:linear-gradient(rgba(255,255,255,.025) 1px,transparent 1px),linear-gradient(90deg,rgba(255,255,255,.025) 1px,transparent 1px);background-size:64px 64px;mask-image:radial-gradient(ellipse 70% 55% at 30% 45%,#000,transparent 80%);-webkit-mask-image:radial-gradient(ellipse 70% 55% at 30% 45%,#000,transparent 80%);pointer-events:none}
.hero-container{position:relative;z-index:2;max-width:1320px;margin:0 auto}

/* Audience switch */
.hero-audience{display:flex;align-items:center;gap:10px;padding-bottom:32px;margin-bottom:72px;border-bottom:1px solid rgba(255,255,255,.1)}
.audience-tab{display:inline-flex;align-items:center;gap:12px;padding:11px 20px;background:transparent;border:1px solid rgba(255,255,255,.12);color:rgba(255,255,255,.68);font-weight:500;font-size:.88rem;letter-spacing:.01em;transition:color .2s,background .2s,border-color .2s;border-radius:2px}
.audience-tab:hover{color:#fff;border-color:rgba(255,255,255,.28)}
.audience-tab.is-active{background:#fff;color:#0a0a0a;border-color:#fff}
.audience-tab.is-active .audience-num{color:#ff3742}
.audience-num{font-family:'JetBrains Mono',monospace;font-size:.72rem;font-weight:500;color:rgba(255,255,255,.4);letter-spacing:.1em}
.audience-label{font-weight:600}
.audience-meta{margin-left:auto;display:inline-flex;align-items:center;gap:10px;font-family:'JetBrains Mono',monospace;font-size:.72rem;letter-spacing:.18em;text-transform:uppercase;color:rgba(255,255,255,.5)}
.audience-dot{width:6px;height:6px;background:#ff3742;border-radius:50%;box-shadow:0 0 0 4px rgba(255,55,66,.15)}

/* Body */
.hero-body{display:grid;grid-template-columns:1.5fr 1fr;gap:96px;align-items:start}
.hero-main{max-width:760px;padding-top:8px;display:flex;flex-direction:column;min-height:600px}
.hero-main .hero-sub{flex:1 1 auto}

.hero-kicker{display:flex;align-items:center;gap:14px;font-family:'JetBrains Mono',monospace;font-size:.74rem;letter-spacing:.22em;text-transform:uppercase;color:rgba(255,255,255,.65);margin-bottom:40px}
.hero-kicker-bar{width:32px;height:1px;background:#ff3742}
.hero-kicker-num{color:#ff3742;font-weight:500}
.hero-kicker-sep{color:rgba(255,255,255,.3)}

.hero-h1{font-family:'Inter',sans-serif;font-size:clamp(2.75rem,5.2vw,4.25rem);font-weight:700;line-height:1.04;letter-spacing:-.035em;color:#fff;margin:0}
.hero-h1-line{display:block}
.hero-h1-line + .hero-h1-line{margin-top:4px}
.hero-h1 .hero-em{display:inline-block;margin-top:22px}
.hero-em{font-weight:800;font-style:italic;color:#ff3742;line-height:1.04}

.hero-sub{font-size:1.2rem;line-height:1.65;color:rgba(255,255,255,.78);max-width:50ch;margin:40px 0 48px;font-weight:400}

.hero-cta{display:flex;align-items:center;gap:36px;flex-wrap:wrap}
.btn-sharp{display:inline-flex;align-items:center;gap:14px;padding:16px 28px;border-radius:2px;border:0;font-family:inherit;font-weight:600;font-size:.95rem;letter-spacing:.01em;cursor:pointer;transition:background .2s,color .2s}
.btn-sharp--primary{background:#ff3742;color:#fff}
.btn-sharp--primary:hover{background:#e5202b}
.btn-sharp-arrow{font-family:'JetBrains Mono',monospace;font-weight:500;transition:transform .2s}
.btn-sharp:hover .btn-sharp-arrow{transform:translateX(3px)}
.btn-link{background:none;border:0;padding:2px 0;font-family:inherit;font-weight:500;font-size:.92rem;color:rgba(255,255,255,.75);border-bottom:1px solid rgba(255,255,255,.22);cursor:pointer;transition:color .2s,border-color .2s}
.btn-link:hover{color:#fff;border-color:#ff3742}

/* Data rail */
.hero-rail{border-left:2px solid rgba(255,55,66,.5);padding:8px 0 8px 44px;margin-top:8px;position:relative}
.hero-rail::before{content:'';position:absolute;left:-2px;top:0;width:2px;height:28px;background:#ff3742}
.rail-head{display:flex;justify-content:space-between;align-items:baseline;font-family:'JetBrains Mono',monospace;font-size:.82rem;letter-spacing:.18em;text-transform:uppercase;color:rgba(255,255,255,.65);margin-bottom:44px;padding-bottom:18px;border-bottom:1px solid rgba(255,255,255,.08);font-weight:500}
.rail-head-lbl{color:#fff;font-weight:500}
.rail-head-yr{color:#ff3742;font-weight:500}
.rail-list{list-style:none;display:flex;flex-direction:column;gap:40px;padding:0;margin:0}
.rail-item{display:flex;flex-direction:column;gap:16px;padding-bottom:36px;border-bottom:1px solid rgba(255,255,255,.06)}
.rail-item:last-child{border-bottom:0;padding-bottom:0}
.rail-n{font-family:'Inter',sans-serif;font-size:clamp(2.25rem,3.4vw,3rem);font-weight:800;letter-spacing:-.035em;color:#fff;line-height:.95;font-variant-numeric:tabular-nums}
.hero[data-audience="creators"] .rail-n{font-size:clamp(1.5rem,2vw,1.75rem);letter-spacing:-.02em;font-weight:700}
.rail-u{color:#ff3742;font-size:.55em;font-weight:700;margin-left:4px;vertical-align:top;letter-spacing:-.01em}
.rail-l{font-family:'JetBrains Mono',monospace;font-size:.85rem;letter-spacing:.18em;text-transform:uppercase;color:rgba(255,255,255,.7);line-height:1.5;font-weight:500}
.hero[data-audience="creators"] .rail-l{letter-spacing:.04em;text-transform:none;font-family:'Inter',sans-serif;font-size:.95rem;color:rgba(255,255,255,.72);line-height:1.5;font-weight:400}
.hero[data-audience="creators"] .rail-l-line + .rail-l-line{margin-top:6px;color:rgba(255,255,255,.55)}
.rail-foot{display:flex;justify-content:space-between;align-items:center;margin-top:44px;padding-top:22px;border-top:1px solid rgba(255,255,255,.08);font-family:'JetBrains Mono',monospace;font-size:.68rem;letter-spacing:.2em;text-transform:uppercase;color:rgba(255,255,255,.4)}
.rail-foot-arrow{color:#ff3742;font-size:.9rem}

/* Stats section */
.stats-section{background:#050505;border-top:1px solid rgba(255,255,255,.08);padding:4rem 2rem}
.stats-grid{max-width:1400px;margin:0 auto;display:grid;grid-template-columns:repeat(auto-fit,minmax(240px,1fr));gap:1.5rem}
.stat-card{padding:2.5rem 2rem;text-align:center}
.stat-num{font-size:3rem;font-weight:900;color:#ff3742;line-height:1;letter-spacing:-.02em}
.stat-lbl{color:rgba(255,255,255,.7);font-size:1rem;margin-top:.75rem;font-weight:500}

/* Clients trust bar */
.clients-bar{background:#050505;border-top:1px solid rgba(255,255,255,.06);border-bottom:1px solid rgba(255,255,255,.06);padding:2.25rem 2rem}
.clients-inner{max-width:1400px;margin:0 auto;display:flex;flex-wrap:wrap;align-items:center;gap:2.5rem;justify-content:space-between}
.clients-label{display:inline-flex;align-items:center;gap:.7rem;font-family:'JetBrains Mono',ui-monospace,monospace;font-size:.78rem;letter-spacing:.14em;text-transform:uppercase;color:rgba(255,255,255,.55);font-weight:500}
.clients-label-bar{display:inline-block;width:28px;height:1px;background:#ff3742}
.clients-row{display:flex;align-items:center;gap:2.5rem;flex-wrap:wrap}
.client-logo{width:auto;object-fit:contain;opacity:.72;transition:opacity .2s ease;filter:grayscale(1)}
.client-logo:hover{opacity:1}
.client-logo--dent{height:30px}
.client-logo--melaxin{height:24px}
.client-sep{width:1px;height:22px;background:rgba(255,255,255,.1)}
.client-more{font-family:'JetBrains Mono',ui-monospace,monospace;font-size:.78rem;letter-spacing:.08em;color:rgba(255,255,255,.45);text-transform:uppercase}
@media (max-width:900px){.clients-inner{gap:1.25rem}.clients-row{gap:1.5rem}}

/* ================ §03 The shift ================ */
.shift{background:#0a0a0a;padding:120px 2rem;border-top:1px solid rgba(255,255,255,.06);border-bottom:1px solid rgba(255,255,255,.06);position:relative;overflow:hidden}
.shift::before{content:'§ 03';position:absolute;top:24px;right:2rem;font-family:'JetBrains Mono',monospace;font-size:7rem;font-weight:300;color:rgba(255,255,255,.025);letter-spacing:-.02em;pointer-events:none;line-height:1}
.shift-inner{max-width:1100px;margin:0 auto;position:relative}
.shift-kicker{display:inline-flex;align-items:center;gap:14px;font-family:'JetBrains Mono',monospace;font-size:.78rem;letter-spacing:.22em;text-transform:uppercase;color:rgba(255,255,255,.7);margin-bottom:56px;font-weight:500}
.shift-kicker-bar{width:32px;height:1px;background:#ff3742}
.shift-kicker-num{color:#ff3742;font-weight:500}
.shift-kicker-sep{color:rgba(255,255,255,.3)}
.shift-body{font-family:'Inter',sans-serif;font-size:clamp(1.75rem,3.3vw,2.6rem);font-weight:400;line-height:1.25;letter-spacing:-.022em;color:rgba(255,255,255,.92);max-width:24ch;text-wrap:pretty}
.shift-body em{font-style:italic;color:#fff;font-weight:500}
.shift-strike{color:rgba(255,255,255,.45);text-decoration:line-through;text-decoration-color:rgba(255,55,66,.8);text-decoration-thickness:2px;text-underline-offset:0}
.shift-em{color:#ff3742;font-style:italic;font-weight:600;display:inline-block}
.shift-meta{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:48px;margin-top:88px;padding-top:40px;border-top:1px solid rgba(255,255,255,.08);max-width:820px}
.shift-meta-item{display:flex;flex-direction:column;gap:12px}
.shift-meta-n{font-family:'Inter',sans-serif;font-size:clamp(1.6rem,2.4vw,2.1rem);font-weight:800;letter-spacing:-.03em;color:#fff;line-height:1;font-variant-numeric:tabular-nums}
.shift-meta-l{font-family:'JetBrains Mono',monospace;font-size:.76rem;letter-spacing:.14em;text-transform:uppercase;color:rgba(255,255,255,.58);line-height:1.5;font-weight:500}
@media (max-width:900px){.shift{padding:80px 1.5rem}.shift-meta{grid-template-columns:1fr;gap:28px;margin-top:56px}}

/* ================ §04 Three pillars ================ */
.pillars{background:#0a0a0a;padding:120px 2rem;border-bottom:1px solid rgba(255,255,255,.06)}
.pillars-inner{max-width:1400px;margin:0 auto}
.pillars-head{display:grid;grid-template-columns:1fr 2fr;gap:64px;align-items:end;margin-bottom:72px;padding-bottom:40px;border-bottom:1px solid rgba(255,255,255,.08)}
.pillars-kicker{display:inline-flex;align-items:center;gap:14px;font-family:'JetBrains Mono',monospace;font-size:.78rem;letter-spacing:.22em;text-transform:uppercase;color:rgba(255,255,255,.7);font-weight:500}
.pillars-kicker-bar{width:32px;height:1px;background:#ff3742}
.pillars-h2{font-family:'Inter',sans-serif;font-size:clamp(2rem,3.6vw,2.9rem);font-weight:700;line-height:1.1;letter-spacing:-.03em;color:#fff;text-wrap:balance;max-width:24ch}
.pillars-h2-em{font-style:italic;font-weight:800;color:#ff3742}
.pillars-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:0;border-top:1px solid rgba(255,255,255,.08)}
.pillar{padding:48px 40px 40px;border-right:1px solid rgba(255,255,255,.08);display:flex;flex-direction:column;gap:20px;position:relative}
.pillar:last-child{border-right:0}
.pillar-num{font-family:'JetBrains Mono',monospace;font-size:.82rem;letter-spacing:.2em;color:#ff3742;font-weight:500}
.pillar-title{font-family:'Inter',sans-serif;font-size:1.65rem;font-weight:800;letter-spacing:-.02em;color:#fff;line-height:1.1}
.pillar-lede{font-family:'Inter',sans-serif;font-size:1.05rem;font-weight:500;line-height:1.45;color:rgba(255,255,255,.88);text-wrap:pretty}
.pillar-body{font-family:'Inter',sans-serif;font-size:.96rem;line-height:1.65;color:rgba(255,255,255,.62);text-wrap:pretty;flex:1}
.pillar-stat{display:flex;align-items:baseline;gap:14px;padding-top:24px;margin-top:auto;border-top:1px solid rgba(255,255,255,.08)}
.pillar-stat-n{font-family:'Inter',sans-serif;font-size:2.1rem;font-weight:800;color:#ff3742;letter-spacing:-.03em;line-height:1;font-variant-numeric:tabular-nums}
.pillar-stat-l{font-family:'JetBrains Mono',monospace;font-size:.72rem;letter-spacing:.16em;text-transform:uppercase;color:rgba(255,255,255,.55);line-height:1.4}
@media (max-width:900px){
  .pillars{padding:80px 1.5rem}
  .pillars-head{grid-template-columns:1fr;gap:24px;margin-bottom:48px}
  .pillars-grid{grid-template-columns:1fr;border-top:0}
  .pillar{border-right:0;border-top:1px solid rgba(255,255,255,.08);padding:40px 0}
}

/* ================ §05 Tom's amplification ================ */
.amp{background:#050505;padding:120px 2rem;border-bottom:1px solid rgba(255,255,255,.06);position:relative;overflow:hidden}
.amp-inner{max-width:1400px;margin:0 auto;display:grid;grid-template-columns:minmax(280px,380px) 1fr;gap:80px;align-items:start}
.amp-portrait{position:sticky;top:100px;display:flex;flex-direction:column;gap:16px}
.amp-portrait-frame{position:relative;aspect-ratio:4/5;background:linear-gradient(155deg,#1f1f1f 0%,#0d0d0d 70%);border:1px solid rgba(255,255,255,.1);overflow:hidden;display:flex;flex-direction:column;justify-content:flex-end}
.amp-portrait-frame::before{content:'';position:absolute;inset:0;background:radial-gradient(ellipse 60% 45% at 50% 35%,rgba(255,55,66,.15),transparent 70%);pointer-events:none}
.amp-portrait-initial{position:absolute;top:50%;left:50%;transform:translate(-50%,-58%);font-family:'Arial Black',sans-serif;font-size:14rem;font-weight:900;font-style:italic;color:rgba(255,255,255,.08);line-height:.85;letter-spacing:-.06em;pointer-events:none}
.amp-portrait-caption{position:relative;z-index:2;padding:20px 22px;border-top:1px solid rgba(255,255,255,.08);background:rgba(0,0,0,.4);backdrop-filter:blur(8px)}
.amp-portrait-img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:center top;display:block;z-index:1}
.amp-portrait-name{font-family:'Inter',sans-serif;font-size:1.1rem;font-weight:700;letter-spacing:-.01em;color:#fff}
.amp-portrait-role{font-family:'JetBrains Mono',monospace;font-size:.74rem;letter-spacing:.14em;text-transform:uppercase;color:rgba(255,255,255,.6);margin-top:6px}
.amp-portrait-tag{display:inline-flex;align-items:center;gap:10px;padding:10px 14px;border:1px solid rgba(255,255,255,.1);font-family:'JetBrains Mono',monospace;font-size:.74rem;letter-spacing:.18em;text-transform:uppercase;color:rgba(255,255,255,.72);font-weight:500;align-self:flex-start}
.amp-dot{width:6px;height:6px;background:#ff3742;border-radius:50%;box-shadow:0 0 0 4px rgba(255,55,66,.15)}

.amp-body{padding-top:8px}
.amp-kicker{display:inline-flex;align-items:center;gap:14px;font-family:'JetBrains Mono',monospace;font-size:.78rem;letter-spacing:.22em;text-transform:uppercase;color:rgba(255,255,255,.7);margin-bottom:32px;font-weight:500}
.amp-kicker-bar{width:32px;height:1px;background:#ff3742}
.amp-h2{font-family:'Inter',sans-serif;font-size:clamp(1.75rem,3vw,2.5rem);font-weight:700;line-height:1.15;letter-spacing:-.025em;color:#fff;text-wrap:balance;margin-bottom:28px}
.amp-h2-em{font-style:italic;font-weight:800;color:#ff3742}
.amp-lede{font-family:'Inter',sans-serif;font-size:1.1rem;line-height:1.6;color:rgba(255,255,255,.75);text-wrap:pretty;max-width:62ch;margin-bottom:48px}
.amp-what{list-style:none;padding:0;margin:0 0 56px;display:flex;flex-direction:column;gap:0}
.amp-what li{display:grid;grid-template-columns:auto 1fr;gap:24px;padding:24px 0;border-top:1px solid rgba(255,255,255,.08)}
.amp-what li:last-child{border-bottom:1px solid rgba(255,255,255,.08)}
.amp-what-num{font-family:'JetBrains Mono',monospace;font-size:.8rem;font-weight:500;letter-spacing:.18em;color:#ff3742;width:28px;padding-top:4px}
.amp-what h4{font-family:'Inter',sans-serif;font-size:1.12rem;font-weight:600;letter-spacing:-.015em;color:#fff;margin-bottom:8px;line-height:1.35}
.amp-what p{font-family:'Inter',sans-serif;font-size:.96rem;line-height:1.6;color:rgba(255,255,255,.6);max-width:62ch}
.amp-metrics{display:grid;grid-template-columns:repeat(3,1fr);gap:32px;padding-top:32px;border-top:1px solid rgba(255,255,255,.08)}
.amp-metric{display:flex;flex-direction:column;gap:8px}
.amp-metric-n{font-family:'Inter',sans-serif;font-size:clamp(1.75rem,2.6vw,2.4rem);font-weight:800;letter-spacing:-.03em;color:#fff;line-height:1;font-variant-numeric:tabular-nums}
.amp-metric-l{font-family:'JetBrains Mono',monospace;font-size:.72rem;letter-spacing:.14em;text-transform:uppercase;color:rgba(255,255,255,.55);line-height:1.5}
@media (max-width:900px){
  .amp{padding:80px 1.5rem}
  .amp-inner{grid-template-columns:1fr;gap:48px}
  .amp-portrait{position:static}
  .amp-portrait-frame{aspect-ratio:16/10;max-height:420px}
  .amp-metrics{grid-template-columns:1fr;gap:20px}
}

/* ================ §07 Proof — tabbed case studies ================ */
.proof{background:#0a0a0a;padding:120px 2rem;border-bottom:1px solid rgba(255,255,255,.06);position:relative;overflow:hidden}
.proof::before{content:'§ 07';position:absolute;top:40px;right:2rem;font-family:'JetBrains Mono',monospace;font-size:7rem;font-weight:300;color:rgba(255,255,255,.025);letter-spacing:-.02em;pointer-events:none;line-height:1}
.proof-inner{max-width:1400px;margin:0 auto;position:relative}
.proof-head{display:grid;grid-template-columns:1fr 2fr;gap:64px;align-items:end;margin-bottom:56px;padding-bottom:40px;border-bottom:1px solid rgba(255,255,255,.08)}
.proof-kicker{display:inline-flex;align-items:center;gap:14px;font-family:'JetBrains Mono',monospace;font-size:.78rem;letter-spacing:.22em;text-transform:uppercase;color:rgba(255,255,255,.7);font-weight:500}
.proof-kicker-bar{width:32px;height:1px;background:#ff3742}
.proof-h2{font-family:'Inter',sans-serif;font-size:clamp(2rem,3.6vw,2.9rem);font-weight:700;line-height:1.1;letter-spacing:-.03em;color:#fff;text-wrap:balance;max-width:26ch}
.proof-h2-em{font-style:italic;font-weight:800;color:#ff3742}
.proof-tabs{display:flex;align-items:center;gap:10px;padding-bottom:24px;margin-bottom:48px;border-bottom:1px solid rgba(255,255,255,.08);flex-wrap:wrap}
.proof-tab{display:inline-flex;align-items:center;gap:14px;padding:14px 22px;background:transparent;border:1px solid rgba(255,255,255,.12);color:rgba(255,255,255,.68);font-weight:500;cursor:pointer;border-radius:2px;transition:color .2s,background .2s,border-color .2s;text-align:left}
.proof-tab:hover{color:#fff;border-color:rgba(255,255,255,.28)}
.proof-tab.is-active{background:#fff;color:#0a0a0a;border-color:#fff}
.proof-tab.is-active .proof-tab-num{color:#ff3742}
.proof-tab.is-active .proof-tab-meta{color:rgba(10,10,10,.6)}
.proof-tab-num{font-family:'JetBrains Mono',monospace;font-size:.72rem;font-weight:500;color:rgba(255,255,255,.4);letter-spacing:.12em}
.proof-tab-body{display:flex;flex-direction:column;gap:3px}
.proof-tab-label{font-family:'Inter',sans-serif;font-size:.98rem;font-weight:700;letter-spacing:-.01em}
.proof-tab-meta{font-family:'JetBrains Mono',monospace;font-size:.7rem;letter-spacing:.14em;text-transform:uppercase;color:rgba(255,255,255,.48);font-weight:500}
.proof-tabs-meta{margin-left:auto;display:inline-flex;align-items:center;gap:10px;font-family:'JetBrains Mono',monospace;font-size:.72rem;letter-spacing:.18em;text-transform:uppercase;color:rgba(255,255,255,.5)}
.proof-dot{width:6px;height:6px;background:#ff3742;border-radius:50%;box-shadow:0 0 0 4px rgba(255,55,66,.15)}

.proof-panel{animation:proofFade .4s ease}
@keyframes proofFade{from{opacity:0;transform:translateY(6px)}to{opacity:1;transform:none}}
.proof-panel-grid{display:grid;grid-template-columns:1.5fr 1fr;gap:80px;align-items:start}
.proof-panel-left{max-width:720px}
.proof-brand{display:flex;align-items:baseline;gap:18px;flex-wrap:wrap;margin-bottom:20px}
.proof-brand-name{font-family:'Inter',sans-serif;font-size:clamp(1.75rem,2.8vw,2.35rem);font-weight:800;letter-spacing:-.025em;color:#fff;line-height:1}
.proof-brand-kicker{font-family:'JetBrains Mono',monospace;font-size:.78rem;letter-spacing:.18em;text-transform:uppercase;color:#ff3742;font-weight:500}
.proof-partnered{display:inline-flex;align-items:center;gap:10px;font-family:'JetBrains Mono',monospace;font-size:.74rem;letter-spacing:.16em;text-transform:uppercase;color:rgba(255,255,255,.58);margin-bottom:36px;font-weight:500}
.proof-partnered-dot{width:6px;height:6px;background:#ff3742;border-radius:50%}
.proof-hook{font-family:'Inter',sans-serif;font-size:clamp(1.5rem,2.6vw,2.1rem);font-weight:500;line-height:1.22;letter-spacing:-.022em;color:#fff;text-wrap:pretty;margin-bottom:40px;max-width:26ch}
.proof-hook-white{color:rgba(255,255,255,.9);font-weight:500}
.proof-hook-em{font-style:italic;font-weight:700;color:#ff3742}
.proof-bullets{list-style:none;padding:0;margin:0 0 40px;display:flex;flex-direction:column;gap:0}
.proof-bullets li{display:grid;grid-template-columns:auto 1fr;gap:24px;padding:20px 0;border-top:1px solid rgba(255,255,255,.08);font-family:'Inter',sans-serif;font-size:1rem;line-height:1.55;color:rgba(255,255,255,.82);text-wrap:pretty}
.proof-bullets li:last-child{border-bottom:1px solid rgba(255,255,255,.08)}
.proof-bullet-num{font-family:'JetBrains Mono',monospace;font-size:.74rem;font-weight:500;letter-spacing:.16em;color:#ff3742;padding-top:3px;width:24px}

.proof-testi{margin:40px 0 0;padding:32px;background:rgba(255,255,255,.03);border:1px solid rgba(255,255,255,.08);border-left:2px solid #ff3742;border-radius:2px}
.proof-testi blockquote{margin:0;font-family:'Inter',sans-serif;font-size:1.05rem;line-height:1.6;color:rgba(255,255,255,.88);font-style:italic;text-wrap:pretty}
.proof-testi-mark{font-family:'Inter',sans-serif;font-size:2.5rem;font-weight:800;color:#ff3742;line-height:0;vertical-align:-.1em;margin-right:4px;font-style:italic}
.proof-testi figcaption{display:flex;align-items:center;gap:20px;margin-top:22px;padding-top:18px;border-top:1px solid rgba(255,255,255,.08)}
.proof-testi-avatar{width:88px;height:88px;border-radius:50%;object-fit:cover;border:1.5px solid rgba(255,55,66,.5);background:#111;display:flex;align-items:center;justify-content:center;font-family:'Arial Black',sans-serif;font-size:1rem;font-weight:900;color:#fff;flex-shrink:0}
.proof-testi-name{font-family:'Inter',sans-serif;font-size:.98rem;font-weight:700;color:#fff;letter-spacing:-.01em;font-style:normal}
.proof-testi-role{font-family:'JetBrains Mono',monospace;font-size:.72rem;letter-spacing:.14em;text-transform:uppercase;color:rgba(255,255,255,.6);margin-top:4px;font-style:normal}

.proof-panel-right{border-left:2px solid rgba(255,55,66,.5);padding:8px 0 8px 44px;margin-top:8px;position:relative}
.proof-panel-right::before{content:'';position:absolute;left:-2px;top:0;width:2px;height:28px;background:#ff3742}
.proof-metrics-head{display:flex;justify-content:space-between;align-items:baseline;font-family:'JetBrains Mono',monospace;font-size:.8rem;letter-spacing:.18em;text-transform:uppercase;color:rgba(255,255,255,.65);margin-bottom:44px;padding-bottom:18px;border-bottom:1px solid rgba(255,255,255,.08);font-weight:500}
.proof-metrics-head-lbl{color:#fff;font-weight:500}
.proof-metrics-head-yr{color:#ff3742;font-weight:500}
.proof-metrics{list-style:none;display:flex;flex-direction:column;gap:40px;padding:0;margin:0}
.proof-metric{display:flex;flex-direction:column;gap:16px;padding-bottom:36px;border-bottom:1px solid rgba(255,255,255,.06)}
.proof-metric:last-child{border-bottom:0;padding-bottom:0}
.proof-metric-n{font-family:'Inter',sans-serif;font-size:clamp(2.25rem,3.4vw,3rem);font-weight:800;letter-spacing:-.035em;color:#fff;line-height:.95;font-variant-numeric:tabular-nums}
.proof-metric-l{font-family:'JetBrains Mono',monospace;font-size:.82rem;letter-spacing:.18em;text-transform:uppercase;color:rgba(255,255,255,.7);line-height:1.5;font-weight:500}
.proof-metrics-foot{display:flex;justify-content:space-between;align-items:center;margin-top:44px;padding-top:22px;border-top:1px solid rgba(255,255,255,.08);font-family:'JetBrains Mono',monospace;font-size:.68rem;letter-spacing:.2em;text-transform:uppercase;color:rgba(255,255,255,.4)}
.proof-metrics-foot-arrow{color:#ff3742;font-size:.9rem}

@media (max-width:900px){
  .proof{padding:80px 1.5rem}
  .proof-head{grid-template-columns:1fr;gap:24px;margin-bottom:40px}
  .proof-tabs{gap:8px}
  .proof-tabs-meta{margin-left:0;width:100%;order:3}
  .proof-panel-grid{grid-template-columns:1fr;gap:56px}
  .proof-panel-right{border-left:0;border-top:1px solid rgba(255,255,255,.12);padding:32px 0 0;margin-top:0}
  .proof-panel-right::before{display:none}
}

/* ================ §07 Testimonial (interim — Proof section to come) ================ */
.testi-section{background:#0a0a0a;padding:120px 2rem;border-bottom:1px solid rgba(255,255,255,.06)}
.testi-inner{max-width:1100px;margin:0 auto}
.testi-kicker{display:inline-flex;align-items:center;gap:14px;font-family:'JetBrains Mono',monospace;font-size:.78rem;letter-spacing:.22em;text-transform:uppercase;color:rgba(255,255,255,.7);margin-bottom:56px;font-weight:500}
.testi-kicker-bar{width:32px;height:1px;background:#ff3742}
.testi-kicker-num{color:#ff3742;font-weight:500}
.testi-kicker-sep{color:rgba(255,255,255,.3)}
.testi-quote{margin:0}
.testi-quote blockquote{font-family:'Inter',sans-serif;font-size:clamp(1.5rem,2.6vw,2rem);font-weight:400;line-height:1.4;letter-spacing:-.018em;color:rgba(255,255,255,.95);text-wrap:pretty;max-width:30ch;position:relative;margin:0}
.testi-mark{font-family:'Inter',sans-serif;font-size:4rem;font-weight:800;color:#ff3742;line-height:0;vertical-align:-.1em;margin-right:6px;font-style:italic}
.testi-cite{display:flex;align-items:center;gap:18px;margin-top:48px;padding-top:28px;border-top:1px solid rgba(255,255,255,.08);max-width:30ch}
.testi-avatar{width:48px;height:48px;border-radius:50%;background:linear-gradient(135deg,#2a2a2a,#1a1a1a);border:1px solid rgba(255,55,66,.4);display:flex;align-items:center;justify-content:center;font-family:'Arial Black',sans-serif;font-size:1.1rem;font-weight:900;color:#fff;flex-shrink:0}
.testi-name{font-family:'Inter',sans-serif;font-size:1rem;font-weight:700;color:#fff;letter-spacing:-.01em}
.testi-role{font-family:'JetBrains Mono',monospace;font-size:.74rem;letter-spacing:.14em;text-transform:uppercase;color:rgba(255,255,255,.6);margin-top:4px}
@media (max-width:900px){.testi-section{padding:80px 1.5rem}}

/* Service cards */
.services-grid{max-width:1400px;margin:0 auto;display:grid;grid-template-columns:repeat(auto-fit,minmax(300px,1fr));gap:1.5rem}
.service-card{padding:2.5rem}
.service-icon{width:56px;height:56px;border-radius:14px;background:linear-gradient(135deg,#ff3742,#ff4d56);display:flex;align-items:center;justify-content:center;font-size:1.5rem;margin-bottom:1.5rem}
.service-title{font-size:1.25rem;font-weight:600;margin-bottom:.75rem}
.service-body{color:rgba(255,255,255,.6);line-height:1.65;font-size:.98rem}

/* Tier cards */
.tiers{display:grid;grid-template-columns:repeat(3,1fr);gap:1rem;margin-top:1.5rem}
.tier{padding:1.25rem;text-align:center}
.tier-num{font-size:1.75rem;font-weight:800;color:#ff3742}
.tier-lbl{font-size:.8rem;color:rgba(255,255,255,.55);line-height:1.4;margin-top:.25rem}

/* Testimonial / case */
.case{max-width:1400px;margin:0 auto;background:#050505;border:1px solid rgba(255,255,255,.08);border-radius:25px;padding:3rem;position:relative;overflow:hidden}
.case::before{content:'';position:absolute;top:-40px;right:-40px;width:200px;height:200px;border-radius:50%;border:2px solid rgba(255,55,66,.1);opacity:.6}
.case::after{content:'';position:absolute;top:-20px;right:-20px;width:160px;height:160px;border-radius:50%;border:1px solid rgba(255,55,66,.06);opacity:.6}
.case-inner{position:relative;z-index:2}
.testimonial{background:rgba(255,255,255,.03);border:1px solid rgba(255,255,255,.08);border-left:4px solid #ff3742;border-radius:16px;padding:2rem;margin-top:2rem}
.testimonial-text{font-style:italic;color:rgba(255,255,255,.8);line-height:1.6;font-size:1.05rem}
.testimonial-author{color:#ff3742;font-weight:600;margin-top:1rem;font-size:.95rem}

/* Avatar ring */
.avatar-ring{border-radius:50%;border:4px solid #ff3742;object-fit:cover}

/* Modal */
.modal-backdrop{position:fixed;inset:0;background:rgba(0,0,0,.75);backdrop-filter:blur(6px);display:flex;align-items:center;justify-content:center;z-index:1000;animation:fade .3s ease}
@keyframes fade{from{opacity:0}to{opacity:1}}
.modal{background:#111;border:1px solid rgba(255,255,255,.1);border-radius:20px;padding:2rem;max-width:480px;width:92%;box-shadow:0 30px 80px rgba(0,0,0,.6)}
.modal h3{font-size:1.5rem;margin-bottom:.5rem}
.modal p{color:rgba(255,255,255,.6);margin-bottom:1.5rem}
.field{margin-bottom:1rem}
.field label{display:block;font-size:.8rem;font-weight:500;color:rgba(255,255,255,.7);text-transform:uppercase;letter-spacing:.06em;margin-bottom:.5rem}
.field input,.field textarea,.field select{width:100%;background:rgba(255,255,255,.03);border:1px solid rgba(255,255,255,.1);border-radius:10px;padding:.75rem .9rem;color:#fff;font-family:inherit;font-size:.95rem;outline:0}
.field input:focus,.field textarea:focus,.field select:focus{border-color:#ff3742;box-shadow:0 0 0 3px rgba(255,55,66,.15)}
.modal-close{position:absolute;top:1rem;right:1rem;width:32px;height:32px;border-radius:50%;background:rgba(255,255,255,.05);display:flex;align-items:center;justify-content:center;font-size:1rem}

/* Toast */
.toast{position:fixed;bottom:2rem;right:2rem;background:#111;border:1px solid #ff3742;border-left:4px solid #ff3742;border-radius:12px;padding:1rem 1.25rem;display:flex;align-items:center;gap:.75rem;box-shadow:0 20px 60px rgba(0,0,0,.5);z-index:2000;animation:toastIn .3s ease}
@keyframes toastIn{from{transform:translateX(20px);opacity:0}to{transform:none;opacity:1}}
.toast-dot{width:8px;height:8px;border-radius:50%;background:#10b981;box-shadow:0 0 0 4px rgba(16,185,129,.2)}

/* Tabs (for screen switcher) */
.kit-tabs{position:fixed;top:50%;right:24px;transform:translateY(-50%);background:rgba(5,5,5,.9);backdrop-filter:blur(12px);border:1px solid rgba(255,255,255,.1);border-radius:16px;padding:.5rem;z-index:500;display:flex;flex-direction:column;gap:.25rem}
.kit-tab{padding:.6rem .9rem;border-radius:10px;font-size:.8rem;font-weight:500;color:rgba(255,255,255,.6);display:flex;align-items:center;gap:.5rem;white-space:nowrap;transition:all .2s}
.kit-tab:hover{color:#fff;background:rgba(255,255,255,.04)}
.kit-tab.active{background:linear-gradient(135deg,#ff3742,#ff4d56);color:#fff}
.kit-tab-num{font-family:'JetBrains Mono',monospace;font-size:.7rem;opacity:.7}

/* ================ §09 Founders ================ */
.founders{background:#0a0a0a;padding:120px 2rem;border-bottom:1px solid rgba(255,255,255,.06)}
.founders-inner{max-width:1400px;margin:0 auto}
.founders-head{display:flex;flex-direction:column;gap:32px;margin-bottom:80px;padding-bottom:40px;border-bottom:1px solid rgba(255,255,255,.08);max-width:960px}
.founders-kicker{display:inline-flex;align-items:center;gap:14px;font-family:'JetBrains Mono',monospace;font-size:.78rem;letter-spacing:.22em;text-transform:uppercase;color:rgba(255,255,255,.7);font-weight:500}
.founders-kicker-bar{width:32px;height:1px;background:#ff3742}
.founders-h2{font-family:'Inter',sans-serif;font-size:clamp(2rem,3.6vw,2.9rem);font-weight:700;line-height:1.12;letter-spacing:-.028em;color:#fff;text-wrap:balance;max-width:28ch}
.founders-h2-em{font-style:italic;font-weight:800;color:#ff3742}
.founders-grid{display:grid;grid-template-columns:1fr 1fr;gap:64px}
.founder{display:flex;flex-direction:column;gap:28px}
.founder-photo{position:relative;aspect-ratio:4/5;overflow:hidden;background:#111;border:1px solid rgba(255,255,255,.08)}
.founder-photo img{width:100%;height:100%;object-fit:cover;display:block;filter:grayscale(.25) contrast(1.05)}
.founder-badge{position:absolute;bottom:24px;left:24px;display:inline-flex;align-items:baseline;gap:12px;padding:14px 18px;background:rgba(10,10,10,.92);backdrop-filter:blur(10px);border-left:2px solid #ff3742;border-top:1px solid rgba(255,255,255,.08);border-right:1px solid rgba(255,255,255,.08);border-bottom:1px solid rgba(255,255,255,.12)}
.founder-badge-n{font-family:'Inter',sans-serif;font-size:1.35rem;font-weight:800;color:#ff3742;letter-spacing:-.02em;line-height:1}
.founder-badge-l{font-family:'JetBrains Mono',monospace;font-size:.72rem;letter-spacing:.18em;text-transform:uppercase;color:rgba(255,255,255,.82);font-weight:500;line-height:1}
.founder-body{padding:0 4px}
.founder-label{font-family:'JetBrains Mono',monospace;font-size:.76rem;letter-spacing:.22em;text-transform:uppercase;color:#ff3742;font-weight:500;margin-bottom:14px}
.founder-name{font-family:'Inter',sans-serif;font-size:1.8rem;font-weight:800;letter-spacing:-.025em;color:#fff;line-height:1.1;margin-bottom:6px}
.founder-role{font-family:'JetBrains Mono',monospace;font-size:.82rem;letter-spacing:.1em;text-transform:uppercase;color:rgba(255,255,255,.68);font-weight:500;margin-bottom:18px}
.founder-bio{font-family:'Inter',sans-serif;font-size:1rem;line-height:1.65;color:rgba(255,255,255,.7);text-wrap:pretty;max-width:48ch}
@media (max-width:900px){
  .founders{padding:80px 1.5rem}
  .founders-head{grid-template-columns:1fr;gap:24px;margin-bottom:48px}
  .founders-grid{grid-template-columns:1fr;gap:48px}
}

/* ================ §10 CTA footer ================ */
.cta-footer{background:#050505;padding:112px 2rem 40px;border-top:1px solid rgba(255,255,255,.08);position:relative;overflow:hidden}
.cta-footer::before{content:'';position:absolute;top:0;left:50%;transform:translateX(-50%);width:60%;height:1px;background:linear-gradient(90deg,transparent,#ff3742,transparent);opacity:.45}
.cta-footer-inner{max-width:1200px;margin:0 auto;position:relative}
.cta-footer-kicker{display:inline-flex;align-items:center;gap:14px;font-family:'JetBrains Mono',monospace;font-size:.78rem;letter-spacing:.22em;text-transform:uppercase;color:rgba(255,255,255,.7);margin-bottom:32px;font-weight:500}
.cta-footer-kicker-bar{width:32px;height:1px;background:#ff3742}
.cta-footer-h{font-family:'Inter',sans-serif;font-size:clamp(2.25rem,4.8vw,3.75rem);font-weight:700;line-height:1.08;letter-spacing:-.032em;color:#fff;text-wrap:balance;max-width:18ch;margin-bottom:24px}
.cta-footer-em{font-style:italic;font-weight:800;color:#ff3742}
.cta-footer-sub{font-family:'Inter',sans-serif;font-size:1.15rem;line-height:1.6;color:rgba(255,255,255,.72);max-width:52ch;margin-bottom:44px}
.cta-footer-actions{display:flex;align-items:center;gap:28px;flex-wrap:wrap;margin-bottom:72px}
.cta-footer-proof{display:inline-flex;align-items:center;gap:24px;padding:20px 28px;border-left:2px solid #ff3742;border-top:1px solid rgba(255,255,255,.08);border-right:1px solid rgba(255,255,255,.08);border-bottom:1px solid rgba(255,255,255,.08);background:rgba(255,255,255,.02);margin-bottom:96px}
.cta-footer-badge{width:auto;height:56px;display:block}
.cta-footer-meta{display:flex;flex-direction:column;gap:6px}
.cta-footer-meta-row{display:inline-flex;align-items:center;gap:10px;font-family:'JetBrains Mono',monospace;font-size:.78rem;letter-spacing:.14em;text-transform:uppercase;color:#fff;font-weight:500}
.cta-footer-meta-row--muted{color:rgba(255,255,255,.5);font-weight:400;letter-spacing:.1em}
.cta-footer-meta-dot{width:6px;height:6px;background:#10b981;border-radius:50%;box-shadow:0 0 0 4px rgba(16,185,129,.15)}
.cta-footer-nav{display:grid;grid-template-columns:repeat(3,1fr);gap:48px;padding:40px 0;border-top:1px solid rgba(255,255,255,.08);border-bottom:1px solid rgba(255,255,255,.08)}
.cta-footer-nav-col{display:flex;flex-direction:column;gap:14px}
.cta-footer-nav-head{font-family:'JetBrains Mono',monospace;font-size:.72rem;letter-spacing:.2em;text-transform:uppercase;color:#ff3742;font-weight:500;margin-bottom:4px}
.cta-footer-nav-col a{font-family:'Inter',sans-serif;font-size:.95rem;color:rgba(255,255,255,.68);font-weight:400;text-decoration:none;transition:color .2s;line-height:1.45}
.cta-footer-nav-col a:hover{color:#fff}
.cta-footer-foot{display:flex;justify-content:space-between;align-items:center;padding-top:28px;flex-wrap:wrap;gap:16px}
.cta-footer-word{display:inline-flex;align-items:baseline;gap:10px}
.cta-footer-word-sub{font-family:'JetBrains Mono',monospace;font-size:.76rem;letter-spacing:.2em;text-transform:uppercase;color:rgba(255,255,255,.55);font-weight:500}
.cta-footer-copy{font-family:'JetBrains Mono',monospace;font-size:.72rem;letter-spacing:.12em;text-transform:uppercase;color:rgba(255,255,255,.38);font-weight:500}
@media (max-width:900px){
  .cta-footer{padding:80px 1.5rem 32px}
  .cta-footer-nav{grid-template-columns:1fr;gap:28px}
  .cta-footer-foot{flex-direction:column;align-items:flex-start}
}

/* Responsive-ish */
@media (max-width:900px){
  .hero-body{grid-template-columns:1fr;gap:48px}
  .hero-rail{border-left:0;border-top:1px solid rgba(255,255,255,.12);padding:32px 0 0;margin-top:0}
  .hero-audience{flex-wrap:wrap}
  .audience-meta{margin-left:0;width:100%;order:3}
  .founders-grid{grid-template-columns:1fr}
  .tiers{grid-template-columns:1fr}
  .kit-tabs{position:static;transform:none;margin:2rem auto;max-width:360px}
}


/* ================ Creator §02 Instagram receipts ================ */
.ig{background:#0a0a0a;padding:120px 2rem;border-top:1px solid rgba(255,255,255,.06);border-bottom:1px solid rgba(255,255,255,.06);position:relative;overflow:hidden}
.ig::before{content:'§ 02';position:absolute;top:24px;right:2rem;font-family:'JetBrains Mono',monospace;font-size:7rem;font-weight:300;color:rgba(255,255,255,.025);letter-spacing:-.02em;pointer-events:none}
.ig-inner{max-width:1400px;margin:0 auto;position:relative}
.ig-head{display:grid;grid-template-columns:1fr auto;gap:48px;align-items:end;margin-bottom:56px;padding-bottom:32px;border-bottom:1px solid rgba(255,255,255,.08)}
.ig-kicker{display:inline-flex;align-items:center;gap:14px;font-family:'JetBrains Mono',monospace;font-size:.78rem;letter-spacing:.22em;text-transform:uppercase;color:rgba(255,255,255,.7);font-weight:500;margin-bottom:24px}
.ig-kicker-bar{width:32px;height:1px;background:#ff3742}
.ig-h2{font-family:'Inter',sans-serif;font-size:clamp(2rem,3.6vw,2.9rem);font-weight:700;line-height:1.1;letter-spacing:-.03em;color:#fff;text-wrap:balance;max-width:24ch;margin:0}
.ig-h2-em{font-style:italic;font-weight:800;color:#ff3742}
.ig-handle-link{display:inline-flex;align-items:center;gap:10px;padding:12px 18px;border:1px solid rgba(255,255,255,.14);border-radius:2px;color:#fff;text-decoration:none;font-family:'JetBrains Mono',monospace;font-size:.82rem;letter-spacing:.02em;transition:border-color .2s,background .2s;white-space:nowrap}
.ig-handle-link:hover{border-color:#ff3742;background:rgba(255,55,66,.06)}
.ig-handle-glyph{display:inline-flex;color:#ff3742}
.ig-handle-name{color:#fff}
.ig-handle-arrow{color:rgba(255,255,255,.55);font-family:'JetBrains Mono',monospace}

.ig-foot{margin-top:28px;display:inline-flex;align-items:center;gap:10px;font-family:'JetBrains Mono',monospace;font-size:.74rem;letter-spacing:.14em;text-transform:uppercase;color:rgba(255,255,255,.5)}
.ig-foot-dot{width:6px;height:6px;border-radius:50%;background:#ff3742;box-shadow:0 0 0 3px rgba(255,55,66,.18);animation:ig-pulse 2.4s ease-in-out infinite}
@keyframes ig-pulse{0%,100%{opacity:1}50%{opacity:.35}}
@media (max-width:900px){
  .ig{padding:80px 1.25rem}
  .ig-head{grid-template-columns:1fr;gap:20px;align-items:start}
  
}

/* ================ Creator §03 Program ================ */
.cprog{background:#0a0a0a;padding:120px 2rem;border-bottom:1px solid rgba(255,255,255,.06);position:relative;overflow:hidden}
.cprog::before{content:'§ 03';position:absolute;top:24px;right:2rem;font-family:'JetBrains Mono',monospace;font-size:7rem;font-weight:300;color:rgba(255,255,255,.025);letter-spacing:-.02em;pointer-events:none}
.cprog-inner{max-width:1400px;margin:0 auto;position:relative}
.cprog-head{display:grid;grid-template-columns:1fr 1.4fr;gap:64px;align-items:end;margin-bottom:64px;padding-bottom:40px;border-bottom:1px solid rgba(255,255,255,.08)}
.cprog-kicker{display:inline-flex;align-items:center;gap:14px;font-family:'JetBrains Mono',monospace;font-size:.78rem;letter-spacing:.22em;text-transform:uppercase;color:rgba(255,255,255,.7);font-weight:500;margin-bottom:24px}
.cprog-kicker-bar{width:32px;height:1px;background:#ff3742}
.cprog-h2{font-family:'Inter',sans-serif;font-size:clamp(2rem,3.6vw,2.9rem);font-weight:700;line-height:1.1;letter-spacing:-.03em;color:#fff;text-wrap:balance;max-width:18ch;margin:0}
.cprog-h2-em{font-style:italic;font-weight:800;color:#ff3742}
.cprog-lede{font-family:'Inter',sans-serif;font-size:1.08rem;font-weight:400;line-height:1.6;color:rgba(255,255,255,.72);max-width:54ch;text-wrap:pretty;margin:0}
.cprog-pillars{display:grid;grid-template-columns:repeat(3,1fr);gap:0;border-top:1px solid rgba(255,255,255,.08)}
.cprog-pillar{padding:48px 40px 40px;border-right:1px solid rgba(255,255,255,.08);display:flex;flex-direction:column;gap:20px;position:relative}
.cprog-pillar:last-child{border-right:0}
.cprog-pillar-n{font-family:'JetBrains Mono',monospace;font-size:.78rem;font-weight:500;color:#ff3742;letter-spacing:.18em}
.cprog-pillar-h{font-family:'Inter',sans-serif;font-size:1.5rem;font-weight:700;letter-spacing:-.02em;color:#fff;margin:0}
.cprog-pillar-list{list-style:none;padding:0;margin:8px 0 0;display:flex;flex-direction:column;gap:14px}
.cprog-pillar-list li{position:relative;padding-left:22px;font-family:'Inter',sans-serif;font-size:.98rem;line-height:1.5;color:rgba(255,255,255,.82)}
.cprog-pillar-list li::before{content:'';position:absolute;left:0;top:.6em;width:10px;height:1px;background:#ff3742}
.cprog-pillar-note{margin-top:auto;padding-top:20px;border-top:1px solid rgba(255,255,255,.08);font-family:'JetBrains Mono',monospace;font-size:.72rem;letter-spacing:.12em;text-transform:uppercase;color:rgba(255,255,255,.55);line-height:1.6}
@media (max-width:900px){
  .cprog{padding:80px 1.5rem}
  .cprog-head{grid-template-columns:1fr;gap:20px;margin-bottom:48px}
  .cprog-pillars{grid-template-columns:1fr;border-top:0}
  .cprog-pillar{border-right:0;border-top:1px solid rgba(255,255,255,.08);padding:40px 0}
}

/* ================ Creator §04 Academy ================ */
.academy{background:#0a0a0a;padding:120px 2rem;border-bottom:1px solid rgba(255,255,255,.06);position:relative;overflow:hidden}
.academy::before{content:'§ 04';position:absolute;top:24px;right:2rem;font-family:'JetBrains Mono',monospace;font-size:7rem;font-weight:300;color:rgba(255,255,255,.025);letter-spacing:-.02em;pointer-events:none}
.academy-inner{max-width:1400px;margin:0 auto;display:grid;grid-template-columns:1fr 2fr;gap:72px;align-items:start;position:relative}
.academy-badge-col{display:flex;flex-direction:column;gap:24px;align-items:flex-start}
.academy-badge{width:220px;height:220px;background:linear-gradient(155deg,#14141a,#0a0a0a);border:1px solid rgba(255,255,255,.12);border-radius:2px;display:flex;flex-direction:column;align-items:center;justify-content:center;gap:8px;position:relative;box-shadow:inset 0 1px 0 rgba(255,255,255,.06),0 20px 60px rgba(0,0,0,.4)}
.academy-badge::before{content:'';position:absolute;inset:10px;border:1px solid rgba(255,55,66,.22)}
.academy-badge-mark{font-family:'Inter',sans-serif;font-size:2.4rem;font-weight:900;letter-spacing:-.04em;color:#fff;line-height:1}
.academy-badge-sub{font-family:'JetBrains Mono',monospace;font-size:.82rem;letter-spacing:.28em;text-transform:uppercase;color:#ff3742;font-weight:500}
.academy-badge-meta{font-family:'JetBrains Mono',monospace;font-size:.72rem;letter-spacing:.14em;text-transform:uppercase;color:rgba(255,255,255,.55)}
.academy-body{display:flex;flex-direction:column;gap:28px}
.academy-kicker{display:inline-flex;align-items:center;gap:14px;font-family:'JetBrains Mono',monospace;font-size:.78rem;letter-spacing:.22em;text-transform:uppercase;color:rgba(255,255,255,.7);font-weight:500}
.academy-kicker-bar{width:32px;height:1px;background:#ff3742}
.academy-h2{font-family:'Inter',sans-serif;font-size:clamp(2rem,3.4vw,2.7rem);font-weight:700;line-height:1.12;letter-spacing:-.03em;color:#fff;text-wrap:balance;max-width:22ch;margin:0}
.academy-h2-em{font-style:italic;font-weight:800;color:#ff3742}
.academy-lede{font-family:'Inter',sans-serif;font-size:1.08rem;font-weight:400;line-height:1.6;color:rgba(255,255,255,.78);max-width:60ch;text-wrap:pretty;margin:0}
.academy-bullets{list-style:none;padding:0;margin:8px 0 0;display:flex;flex-direction:column;gap:14px;max-width:54ch}
.academy-bullets li{display:flex;align-items:flex-start;gap:14px;font-family:'Inter',sans-serif;font-size:1rem;line-height:1.5;color:rgba(255,255,255,.85)}
.academy-bullet-b{flex:0 0 10px;width:10px;height:1px;background:#ff3742;margin-top:.75em}
.academy-cta{display:flex;align-items:center;gap:24px;flex-wrap:wrap;margin-top:12px}
.btn-sharp--ghost{background:transparent;color:#fff;border:1px solid rgba(255,255,255,.2)}
.btn-sharp--ghost:hover{border-color:#ff3742;color:#fff;background:rgba(255,55,66,.06)}
.academy-cta-meta{font-family:'JetBrains Mono',monospace;font-size:.74rem;letter-spacing:.14em;text-transform:uppercase;color:rgba(255,255,255,.5)}
@media (max-width:900px){
  .academy{padding:80px 1.5rem}
  .academy-inner{grid-template-columns:1fr;gap:40px}
  .academy-badge{width:180px;height:180px}
}

/* Receipts carousel */
.ig-head{grid-template-columns:1fr auto}
.ig-head-left{display:flex;flex-direction:column}
.ig-carousel{position:relative;display:grid;grid-template-columns:56px 1fr 56px;gap:20px;align-items:center;min-height:620px;padding:20px 0 40px}
.ig-stage{position:relative;height:620px;display:flex;align-items:center;justify-content:center;perspective:2000px}
.ig-slide{position:absolute;top:0;width:clamp(280px,33vw,420px);height:100%;display:flex;align-items:center;justify-content:center;transition:transform .55s cubic-bezier(.2,.7,.2,1),opacity .4s,filter .4s;cursor:pointer}
.ig-slide-frame{width:100%;aspect-ratio:4/5;position:relative;overflow:hidden;border:1px solid rgba(255,255,255,.08);border-radius:4px;background:#0f0f10;box-shadow:0 40px 80px -20px rgba(0,0,0,.6),0 0 0 1px rgba(255,255,255,.02)}
.ig-slide-frame img{width:100%;height:100%;object-fit:cover;display:block}
.ig-slide.is-active{transform:translateX(-50%) scale(1);left:50%;z-index:3;opacity:1}
.ig-slide.is-prev{transform:translateX(-50%) translateX(-68%) scale(.82) rotateY(14deg);left:50%;z-index:2;opacity:.55;filter:saturate(.7)}
.ig-slide.is-next{transform:translateX(-50%) translateX(68%) scale(.82) rotateY(-14deg);left:50%;z-index:2;opacity:.55;filter:saturate(.7)}
.ig-slide.is-far{transform:translateX(-50%) scale(.6);left:50%;z-index:1;opacity:0;pointer-events:none}
.ig-slide:not(.is-active):hover{opacity:.85}

.ig-nav{width:56px;height:56px;border-radius:50%;border:1px solid rgba(255,255,255,.14);background:rgba(255,255,255,.02);color:#fff;font-family:'JetBrains Mono',monospace;font-size:1.1rem;cursor:pointer;display:inline-flex;align-items:center;justify-content:center;transition:border-color .2s,background .2s,transform .2s;z-index:4}
.ig-nav:hover{border-color:#ff3742;background:rgba(255,55,66,.08);transform:scale(1.04)}
.ig-nav--prev{justify-self:end}
.ig-nav--next{justify-self:start}

.ig-controls{display:grid;grid-template-columns:1fr auto;gap:32px;align-items:center;padding-top:32px;border-top:1px solid rgba(255,255,255,.08)}
.ig-dots{display:grid;grid-template-columns:repeat(5,1fr);gap:2px;background:rgba(255,255,255,.06);border:1px solid rgba(255,255,255,.06)}
.ig-dot{display:flex;flex-direction:column;align-items:flex-start;gap:4px;padding:14px 16px;background:#0a0a0a;border:0;border-left:2px solid transparent;color:rgba(255,255,255,.6);text-align:left;cursor:pointer;font-family:inherit;transition:background .2s,color .2s,border-color .2s;min-height:72px;justify-content:center}
.ig-dot:hover{background:#121214;color:#fff}
.ig-dot.is-active{background:#121214;color:#fff;border-left-color:#ff3742}
.ig-dot-n{font-family:'JetBrains Mono',monospace;font-size:.66rem;letter-spacing:.18em;color:#ff3742;font-weight:500}
.ig-dot-name{font-family:'Inter',sans-serif;font-size:.96rem;font-weight:600;letter-spacing:-.01em;color:inherit}
.ig-dot-tag{font-family:'JetBrains Mono',monospace;font-size:.68rem;letter-spacing:.04em;color:rgba(255,255,255,.5)}
.ig-dot.is-active .ig-dot-tag{color:rgba(255,255,255,.75)}

.ig-allcta{display:inline-flex;align-items:center;gap:12px;padding:14px 22px;background:#ff3742;color:#fff;border:0;border-radius:2px;font-family:inherit;font-weight:600;font-size:.92rem;letter-spacing:.01em;text-decoration:none;transition:background .2s;white-space:nowrap}
.ig-allcta:hover{background:#e5202b}
.ig-allcta-arrow{font-family:'JetBrains Mono',monospace;font-weight:500;transition:transform .2s}
.ig-allcta:hover .ig-allcta-arrow{transform:translateX(3px)}

@media (max-width:1000px){
  .ig-carousel{grid-template-columns:44px 1fr 44px;gap:12px;min-height:520px}
  .ig-stage{height:520px}
  .ig-slide{width:clamp(240px,50vw,340px)}
  .ig-slide.is-prev,.ig-slide.is-next{opacity:.35}
  .ig-nav{width:44px;height:44px}
  .ig-controls{grid-template-columns:1fr;gap:20px}
  .ig-dots{grid-template-columns:repeat(2,1fr)}
  .ig-allcta{justify-self:start}
}

/* ================ Motion ================ */
[data-reveal]{opacity:0;transform:translateY(14px);transition:opacity .7s ease-out,transform .7s cubic-bezier(.2,.7,.2,1);transition-delay:var(--reveal-delay,0ms);will-change:opacity,transform}
[data-reveal].is-revealed{opacity:1;transform:none}
.motion-off [data-reveal]{opacity:1;transform:none;transition:none}

/* Nav scroll state */
nav{transition:background .3s ease,backdrop-filter .3s ease,border-color .3s ease}
nav.is-scrolled{background:rgba(5,5,5,.82);backdrop-filter:blur(14px);-webkit-backdrop-filter:blur(14px);border-bottom-color:rgba(255,255,255,.08)}

/* Carousel polish */
.ig-slide{transition:transform .6s cubic-bezier(.2,.7,.2,1),opacity .5s,filter .5s}
.ig-slide.is-active .ig-slide-frame{transition:transform .4s ease,box-shadow .4s ease}
.ig-slide.is-active:hover .ig-slide-frame{transform:translateY(-4px);box-shadow:0 50px 90px -20px rgba(0,0,0,.7),0 0 0 1px rgba(255,55,66,.2)}

/* Buttons — subtle lift */
.btn-sharp{transition:background .2s ease,border-color .2s ease,transform .2s ease,box-shadow .2s ease}
.btn-sharp--primary:hover{transform:translateY(-1px);box-shadow:0 8px 24px -8px rgba(255,55,66,.5)}
.btn-sharp--ghost:hover{transform:translateY(-1px)}

/* Audience toggle — ink-swipe */
.audience-btn{position:relative;overflow:hidden}
.audience-btn::before{content:"";position:absolute;inset:0;background:#ff3742;transform:translateX(-101%);transition:transform .4s cubic-bezier(.7,.2,.2,1);z-index:-1}
.audience-btn.is-active::before{transform:translateX(0)}

/* Pulse dot already exists — just make sure reveal doesn't override */
.ig-foot-dot,.audience-meta-dot,.cta-footer-meta-dot{will-change:auto}

/* ================ Mobile refinement (≤640px) ================ */
@media (max-width:640px){
  /* Nav — collapse links, shrink chrome */
  .nav{padding:1rem 1.25rem}
  .nav.scrolled{padding:.75rem 1.25rem}
  .nav-logo{font-size:1.1rem}
  .nav-logo .tmmb-word, .nav-logo span:last-child{font-size:inherit}
  .nav-links{display:none}
  .btn-nav{padding:.55rem .9rem;font-size:.78rem;letter-spacing:.04em}

  /* Section side padding + section-label pseudos */
  .hero{padding:24px 1.25rem 80px}
  .shift,.pillars,.amp,.proof,.testi-section,.founders,.cta-footer,.ig,.cprog,.academy{padding:64px 1.25rem}
  .hero[data-audience="creators"]{padding-bottom:96px}
  .shift::before,.pillars::before,.amp::before,.proof::before,.ig::before,.cprog::before,.academy::before{display:none}
  .clients-bar,.stats-section{padding:2rem 1.25rem}

  /* Hero typography + CTAs */
  .hero-kicker{font-size:.68rem;letter-spacing:.16em;margin-bottom:28px;flex-wrap:wrap;gap:10px}
  .hero-audience{padding-bottom:24px;margin-bottom:40px;gap:8px}
  .audience-tab{padding:9px 14px;font-size:.8rem}
  .hero-h1 .hero-em{margin-top:14px}
  .hero-sub{font-size:1.02rem;margin:28px 0 32px}
  .hero-cta{gap:16px;flex-direction:column;align-items:stretch}
  .hero-cta .btn-sharp{justify-content:center;width:100%}
  .hero-main{min-height:0}
  .hero-rail{padding-top:28px}
  .rail-head{font-size:.72rem;letter-spacing:.14em}
  .rail-list{gap:20px}
  .rail-item{padding-bottom:20px}
  .rail-foot{margin-top:28px;flex-wrap:wrap;gap:8px;font-size:.6rem}

  /* Grids that weren't fully handled at 900px */
  .shift-meta{gap:20px;margin-top:40px;padding-top:28px}
  .amp-metrics{grid-template-columns:1fr;gap:20px}
  .amp-metric{padding-bottom:20px;border-bottom:1px solid rgba(255,255,255,.06)}
  .amp-metric:last-child{border-bottom:0;padding-bottom:0}
  .amp-what li{grid-template-columns:1fr;gap:8px;padding:18px 0}
  .amp-what-num{padding-top:0}
  .pillar-stat-n{font-size:1.75rem}
  .pillar,.cprog-pillar{padding:32px 0}
  .stats-grid{grid-template-columns:1fr 1fr;gap:1rem}
  .stat-card{padding:1.5rem 1rem}
  .stat-num{font-size:2.2rem}

  /* Clients */
  .clients-inner{flex-direction:column;align-items:flex-start;gap:1rem}
  .clients-row{gap:1.25rem;width:100%}

  /* Proof */
  .proof-tab{padding:10px 14px;gap:10px}
  .proof-tab-label{font-size:.88rem}
  .proof-tab-meta{font-size:.62rem;letter-spacing:.1em}
  .proof-brand{gap:10px;margin-bottom:16px}
  .proof-bullets li{grid-template-columns:1fr;gap:6px;padding:16px 0}
  .proof-testi{padding:22px}
  .proof-testi blockquote{font-size:.98rem}
  .proof-testi figcaption{flex-wrap:wrap;gap:14px}
  .proof-testi-avatar{width:64px;height:64px}
  .proof-metrics{gap:28px}
  .proof-metric{padding-bottom:24px}

  /* Testimonial */
  .testi-quote blockquote{font-size:1.25rem}
  .testi-mark{font-size:3rem}
  .testi-cite{margin-top:32px;padding-top:20px}

  /* Founders */
  .founder-name{font-size:1.45rem}
  .founder-bio{font-size:.96rem}

  /* Creator Instagram carousel */
  .ig-carousel{grid-template-columns:36px 1fr 36px;gap:8px;min-height:460px;padding:10px 0 24px}
  .ig-stage{height:460px}
  .ig-slide{width:clamp(210px,70vw,280px)}
  .ig-nav{width:36px;height:36px;font-size:.95rem}
  .ig-dots{grid-template-columns:1fr}
  .ig-dot{min-height:56px;padding:10px 12px}
  .ig-handle-link{padding:10px 14px;font-size:.76rem}

  /* Program pillars already stack; tighten */
  .cprog-pillar-h{font-size:1.3rem}

  /* Academy */
  .academy-badge{width:148px;height:148px}
  .academy-badge-mark{font-size:1.8rem}
  .academy-cta{gap:14px}
  .academy-cta .btn-sharp{width:100%;justify-content:center}

  /* CTA footer */
  .cta-footer-actions{gap:14px;flex-direction:column;align-items:stretch}
  .cta-footer-actions .btn-sharp{width:100%;justify-content:center}
  .cta-footer-proof{flex-wrap:wrap;gap:14px;padding:16px 18px}
  .cta-footer-nav{gap:32px;padding:32px 0}
  .cta-footer-foot{gap:16px;font-size:.68rem}

  /* Buttons in general — prevent microscopic text overflow */
  .btn-sharp{padding:14px 22px;font-size:.88rem}
}



/* ================ VIEWPORT TIGHTENING OVERLAY ================
   Global type/spacing reduction to fit sections more comfortably on a
   typical laptop viewport (13"-15"). Additive — overrides earlier rules.
   ============================================================== */

/* Reduce vertical section padding across the board */
.hero{padding:24px 2rem 80px !important}
.hero[data-audience="creators"]{padding-bottom:96px !important}
.shift,.pillars,.amp,.proof,.testi-section,.founders,.ig,.cprog{padding-top:80px !important;padding-bottom:80px !important}
.cta-footer{padding-top:80px !important;padding-bottom:48px !important}
.stats-band{padding-top:56px !important;padding-bottom:56px !important}
.services{padding-top:80px !important;padding-bottom:80px !important}

/* Tighten H1 + section headlines */
.hero-h1{font-size:clamp(2.25rem,4.2vw,3.5rem) !important;line-height:1.06 !important}
.shift-body{font-size:clamp(1.5rem,2.6vw,2.1rem) !important;line-height:1.25 !important;max-width:26ch !important}
.pillars-h2,.proof-h2,.founders-h2,.ig-h2,.cprog-h2{font-size:clamp(1.75rem,3vw,2.4rem) !important;line-height:1.12 !important}
.amp-h2{font-size:clamp(1.5rem,2.5vw,2.1rem) !important}
.cta-footer-h{font-size:clamp(2rem,4vw,3rem) !important;line-height:1.08 !important}
.testi-quote blockquote{font-size:clamp(1.25rem,2.2vw,1.7rem) !important;line-height:1.4 !important}
.proof-hook{font-size:clamp(1.25rem,2.2vw,1.75rem) !important}
.proof-brand-name{font-size:clamp(1.5rem,2.4vw,2rem) !important}

/* Tighten rail + stat sizes */
.rail-n{font-size:clamp(1.75rem,2.8vw,2.35rem) !important}
.amp-metric-n,.shift-meta-n,.proof-metric-n{font-size:clamp(1.5rem,2.2vw,2rem) !important}

/* Tighten body copy across sections */
.amp-lede,.cta-footer-sub,.cprog-lede,.shift-lede,.pillars-lede,.proof-lede{font-size:1rem !important;line-height:1.6 !important}
.hero-sub,.founder-bio,.pillar-body{font-size:.98rem !important;line-height:1.6 !important}

/* Reduce section watermark numerals (the §03, §07 floating labels) */
.shift::before,.proof::before,.ig::before,.cprog::before{font-size:5rem !important;top:20px !important}

/* Reduce margin between elements inside sections */
.shift-meta{margin-top:56px !important;padding-top:32px !important}
.pillars-head{margin-bottom:48px !important;padding-bottom:32px !important}
.founders-head{margin-bottom:48px !important;padding-bottom:32px !important}
.amp-lede{margin-bottom:32px !important}
.cta-footer-sub{margin-bottom:32px !important}
.proof-tabs{margin-bottom:32px !important;padding-bottom:20px !important}

/* Hero top section row — tighter gap before content */
.hero-inner{padding-top:0 !important}